Persuasion: Sales and Promotion (BUS 432)

Term: 2012-2013 Fall Semester

Faculty

Dr. Susan KelloggShow MyInfo popup for Dr. Susan Kellogg

Email address is hidden, click here to email

Schedule

Tue-Thu, 2:00 PM - 3:15 PM (9/4/2012 - 12/22/2012) Location: BV DUR 101

Description

How to persuade or influence others. Includes strategies for changing peoples' minds, feelings, and behaviors, as well as practical techniques for selling products and promoting ideas. Prerequisite: business major core I and II or permission of instructor.