Persuasion: Sales and Promotion (BUS 432)

Term: 2018-2019 Fall Semester

Faculty

Ashley Rochelle HiattShow MyInfo popup for Ashley Rochelle Hiatt

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Schedule

Mon-Wed-Fri, 1:30 PM - 2:20 PM (8/27/2018 - 12/14/2018) Location: BV MAG 100

Description

How to persuade or influence others. Includes strategies for changing peoples' minds, feelings, and behaviors, as well as practical techniques for selling products and promoting ideas. Prerequisite: business major core I and II or permission of instructor.